Studio Dry’s 1st generation realized 580 000 units sold in the world in 2011. I was demanded to design the new generation of this range for 2014.
My work was sketching, design language researching, 3D modelling, rendering, CMF studying, branding graphic researching… The project was made during my internship at SEB Group in 2012. And the products were entered in market on March 2014.
Client: Rowenta (SEB Group)
Project created in 2012